“An immersive play-by-play of the company’s ascent…. It’s hard to imagine a better retelling of the Amazon origin story.” — Laura Bennett, New Republic .Amazon.com’s visionary founder, Jeff Bezos, wasn’t content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that’s never been cracked. Until now. .Brad Stone enj